{"id":400,"date":"2016-04-19T13:44:00","date_gmt":"2016-04-19T13:44:00","guid":{"rendered":"http:\/\/www.chairedelimmateriel.u-psud.fr\/2016\/04\/19\/ouverture-de-la-specialite-management-du-capital-immateriel\/"},"modified":"2017-02-07T15:23:53","modified_gmt":"2017-02-07T14:23:53","slug":"ouverture-de-la-specialite-management-du-capital-immateriel","status":"publish","type":"post","link":"http:\/\/www.chairedelimmateriel.universite-paris-saclay.fr\/en\/2016\/04\/19\/ouverture-de-la-specialite-management-du-capital-immateriel\/","title":{"rendered":"Ouverture de la sp\u00e9cialit\u00e9&nbsp;: Management du capital immat\u00e9riel"},"content":{"rendered":"<p>Formation bas\u00e9e sur la recherche, alternant des travaux pratiques (\u00e9tudes de cas d&#8217;entreprises et d&#8217;organisations) \u00e0 des analyses m\u00e9thodologiques.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignleft size-large wp-image-399\" src=\"http:\/\/www.chairedelimmateriel.u-psud.fr\/wp-content\/uploads\/2016\/04\/Capture-1024x225.png\" alt=\"\" width=\"1024\" height=\"225\" srcset=\"http:\/\/www.chairedelimmateriel.universite-paris-saclay.fr\/wp-content\/uploads\/2016\/04\/Capture-1024x225.png 1024w, http:\/\/www.chairedelimmateriel.universite-paris-saclay.fr\/wp-content\/uploads\/2016\/04\/Capture-220x48.png 220w, http:\/\/www.chairedelimmateriel.universite-paris-saclay.fr\/wp-content\/uploads\/2016\/04\/Capture-450x99.png 450w, http:\/\/www.chairedelimmateriel.universite-paris-saclay.fr\/wp-content\/uploads\/2016\/04\/Capture-768x169.png 768w, http:\/\/www.chairedelimmateriel.universite-paris-saclay.fr\/wp-content\/uploads\/2016\/04\/Capture-300x66.png 300w, http:\/\/www.chairedelimmateriel.universite-paris-saclay.fr\/wp-content\/uploads\/2016\/04\/Capture.PNG 1282w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<h2><strong>Le contexte <\/strong><\/h2>\n<p>L&#8217;existence de besoins importants de la part des entreprises et de leurs \u00e9cosyst\u00e8mes en mati\u00e8re de comp\u00e9tences en termes d&#8217;identification, de valorisation et de pilotage des actifs immat\u00e9riels des entreprises des organisations publiques et des territoires La formation a une vocation internationale et vise \u00e0 mobiliser la meilleure expertise disponible sur l&#8217;ensemble des th\u00e8mes d\u00e9velopp\u00e9s par le parcours.<\/p>\n<h2><strong>Objectifs<\/strong><\/h2>\n<ul>\n<li>Mettre en \u00e9vidence l\u2019importance de l\u2019investissement immat\u00e9riel comme source de cr\u00e9ation de valeur dans les organisations (entreprises, clusters, territoires, communaut\u00e9s)<\/li>\n<li>D\u00e9velopper une approche multidisciplinaire du capital immat\u00e9riel (droit, \u00e9conomie, gestion )<\/li>\n<li>D\u00e9velopper des comp\u00e9tences en \u00e9valuation et pilotage des actifs immat\u00e9riels et des business models associ\u00e9s<\/li>\n<li>D\u00e9veloppement des comp\u00e9tences dans l\u2019analyse et l\u2019\u00e9valuation d\u2019actifs sp\u00e9cifiques (actifs de propri\u00e9t\u00e9 intellectuelle, actifs num\u00e9riques, actifs organisationnels)<\/li>\n<li>Evaluer l\u2019\u00e9tat des pratiques et des normes en Europe et au plan international ( comptabilisation, reporting, licensing, \u00e9valuation, calcul de prix de transfert)<\/li>\n<\/ul>\n<p><a class=\"btn\" href=\"https:\/\/www.universite-paris-saclay.fr\/fr\/formation\/master\/m2-management-du-capital-immateriel-ci#presentation-m2\"><strong>Programme et candidatures<\/strong><\/a><\/p>\n<div class=\"shariff\" data-title=\"Ouverture de la sp\u00e9cialit\u00e9&nbsp;: Management du capital immat\u00e9riel\" data-info-url=\"\" data-backend-url=\"http:\/\/www.chairedelimmateriel.universite-paris-saclay.fr\/wp-content\/plugins\/shariff-sharing\/backend\/index.php\" data-temp=\"\/tmp\" data-ttl=\"60\" data-service=\"tl\" data-services='[\"facebook\",\"twitter\",\"linkedin\"]' data-image=\"http:\/\/www.chairedelimmateriel.u-psud.fr\/wp-content\/uploads\/2016\/04\/Capture-1024x225.pnghttp:\/\/www.chairedelimmateriel.universite-paris-saclay.fr\/wp-content\/uploads\/2016\/04\/Capture-1024x225.png 1024w, http:\/\/www.chairedelimmateriel.universite-paris-saclay.fr\/wp-content\/uploads\/2016\/04\/Capture-220x48.png 220w, http:\/\/www.chairedelimmateriel.universite-paris-saclay.fr\/wp-content\/uploads\/2016\/04\/Capture-450x99.png 450w, http:\/\/www.chairedelimmateriel.universite-paris-saclay.fr\/wp-content\/uploads\/2016\/04\/Capture-768x169.png 768w, http:\/\/www.chairedelimmateriel.universite-paris-saclay.fr\/wp-content\/uploads\/2016\/04\/Capture-300x66.png 300w, http:\/\/www.chairedelimmateriel.universite-paris-saclay.fr\/wp-content\/uploads\/2016\/04\/Capture.PNG 1282w\" data-url=\"http:\/\/www.chairedelimmateriel.universite-paris-saclay.fr\/en\/2016\/04\/19\/ouverture-de-la-specialite-management-du-capital-immateriel\/\" data-lang=\"en\" data-theme=\"color\" data-orientation=\"horizontal\"><\/div>","protected":false},"excerpt":{"rendered":"<p>Formation bas\u00e9e sur la recherche, alternant des travaux pratiques (\u00e9tudes de cas d&#8217;entreprises et d&#8217;organisations) \u00e0 des analyses m\u00e9thodologiques. Le contexte L&#8217;existence de besoins importants de la part des entreprises et de leurs \u00e9cosyst\u00e8mes en mati\u00e8re de comp\u00e9tences en termes&nbsp;<small>(&#8230;)<\/small><\/p>\n","protected":false},"author":2,"featured_media":1456,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"categories":[4],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.11 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Ouverture de la sp\u00e9cialit\u00e9 : Management du capital immat\u00e9riel - Chaire Europ\u00e9enne de l\u2019Immat\u00e9riel<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/www.chairedelimmateriel.universite-paris-saclay.fr\/en\/2016\/04\/19\/ouverture-de-la-specialite-management-du-capital-immateriel\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ouverture de la sp\u00e9cialit\u00e9 : Management du capital immat\u00e9riel - Chaire Europ\u00e9enne de l\u2019Immat\u00e9riel\" \/>\n<meta property=\"og:description\" content=\"Formation bas\u00e9e sur la recherche, alternant des travaux pratiques (\u00e9tudes de cas d&#8217;entreprises et d&#8217;organisations) \u00e0 des analyses m\u00e9thodologiques. Le contexte L&#8217;existence de besoins importants de la part des entreprises et de leurs \u00e9cosyst\u00e8mes en mati\u00e8re de comp\u00e9tences en termes&nbsp;(...)\" \/>\n<meta property=\"og:url\" content=\"http:\/\/www.chairedelimmateriel.universite-paris-saclay.fr\/en\/2016\/04\/19\/ouverture-de-la-specialite-management-du-capital-immateriel\/\" \/>\n<meta property=\"og:site_name\" content=\"Chaire Europ\u00e9enne de l\u2019Immat\u00e9riel\" \/>\n<meta property=\"article:published_time\" content=\"2016-04-19T13:44:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-02-07T14:23:53+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.chairedelimmateriel.universite-paris-saclay.fr\/wp-content\/uploads\/2016\/04\/Capture.PNG\" \/>\n\t<meta property=\"og:image:width\" content=\"1282\" \/>\n\t<meta property=\"og:image:height\" content=\"282\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Ahmed Bounfour\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ahmed Bounfour\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"http:\/\/www.chairedelimmateriel.universite-paris-saclay.fr\/en\/2016\/04\/19\/ouverture-de-la-specialite-management-du-capital-immateriel\/\",\"url\":\"http:\/\/www.chairedelimmateriel.universite-paris-saclay.fr\/en\/2016\/04\/19\/ouverture-de-la-specialite-management-du-capital-immateriel\/\",\"name\":\"Ouverture de la sp\u00e9cialit\u00e9 : Management du capital immat\u00e9riel - 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